Instagram can be a bloggers dream or worst nightmare. So much of your Instagram “success” depends on consistency and thought out content. Posting on a whim can lead to poor quality content with bland captions that people don’t want to engage with and more importantly- that they don’t want to see again. Does that make you wonder what you can do to beat the Instagram algorithm? How can you get more Instagram engagement? How can Instagram help you as a blogger? The key is a solid Instagram content calendar for bloggers!
Planning out a whole month worth of content sounds terrifying (I know) but after the first month it will get easier and easier to plan out your social content. The more you get used to planning out your social media content the simpler, faster, and easier it will become. And by planning out your content you can ensure you are consistent.
And if you find yourself in a situation where life gets crazy you can already have a plan and some per-prepared content so that your business doesn’t have to suffer.
For your first month of planned content I went ahead and listed out a whole months worth of Instagram content ideas!
If you keep scrolling to the bottom I have also included some of my favorite Instagram content and planning tips that should help you grow your blogging Instagram account further.
Also, I have been posting Instagram and blogging videos on my YouTube (link here!) as well as my self improvement content so definitely go check that out!
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Instagram Content Calendar for Bloggers:
If you are wanting to copy and paste the Instagram content calendar for bloggers ideas here they are:
- Preview of the month
- Share a personal win
- Ask for advice
- Throwback picture
- Share a weekday outfit
- Share your vision board
- Weekend makeup look
- A favorite new product
- Motivation Monday
- Career tip
- Behind the scenes
- Share your pet
- Date night look
- Why did you start
- Sunday routine
- Your desk/ work area
- Share your role model
- Half way- discuss goals
- What’s in your bag
- Share your favorite travel spot
- Share a weekend outfit
- Childhood memory
- Food flatlay
- Inspirational quote
- Wine Wednesday
- What motivates you
- Quick how to tutorial
- Weekend adventure
- Show your favorite local spot
- Monday coffee
- How you edit your Insta pictures
- Weekday makeup look
- Share your closet
- New discovery of the month
- Favorite blog post of the month
I hope that these ideas for your Instagram content calendar for bloggers really helps you out as a blogger! I know how overwhelming Instagram can feel especially when you are starting out so keep going and let me know if you have any questions.
And now let’s quickly chat about my top tips and tricks for Instagram if you are a blogger!
Instagram tips and tricks for bloggers:
Tip 1) Before posting ask yourself if your content is providing value? Will it inform or entertain your followers? If not then consider what you can add in the caption to provide value.
Tip 2) Stay consistent but don’t overwhelm. Posting at least 5 times a week is ideal but don’t overwhelm your followers by posting 5 times a day! You don’t want anyone getting annoyed and unfollowing or forgetting who you are because you don’t post enough.
Tip 3) Try to link your content back into recent blog posts. Especially if you are a lifestyle blogger who blogs about a lot of different things. For example, if you just did a home decor post then try to link your most recent Instagram post to something home decor related.
Tip 4) Utilize relevant hashtags. Don’t just add 30 trending hashtags! Keep it relevant and think about things people could be searching that if they saw your picture would make them actually want to click on your account and follow you.
Tip 5) Fix your bio! Make sure that when someone clicks on your account that they know who you are based on your bio and what type of content they can expect.
Tip 6) Make sure you are staying active on stories. A lot of people just look at stories now on Instagram and don’t spend much time looking at in feed posts.
Tip 7) Don’t forget to location tag. This is a great way to reach more people especially people that aren’t bloggers and don’t necessarily follow a lot of bloggers. Which tend to be the people who will shop your links the most!
Tip 8) Respond to comments. Of course you don’t need to respond to spam/bots but everyone who is “real” try to respond to those comments. It’ll encourage people to comment again and the algorithm likes comments.
Tip 9) Share each new post on other platforms. If you want to grow your Instagram make sure to share the post across platforms. Especially Twitter and Pinterest!
Korra-Shay
Let’s get social!
If you liked this post on Instagram content calendar for bloggers then you probably (hopefully!) will like these posts too:
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- Summer Instagram Challenge: 40 photos edition
- 8 Essential Tips For Setting Blog Goals
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